Since the launch of Twitter on July 15, 2006, there have been many notable uses for the service, in a variety of environments.
Archive | April, 2018
My Beef of the Month…
Okay, so I’ve never had a “beef of the month” before, at least not in this newsletter. But I’m fed up, sick and tired of some of the B.S. that I and my fellow marketers are subjected to day after day after day.
Let me give you just two examples I encountered in the last two hours:
First, I received an email proclaiming that I was going to make money in the next 60 minutes, guaranteed.
And you know what? It’s entirely possible to do that. Go post in forums that allow you to use an affiliate link in your sig file and you could make a commission in the next hour. And of course there are other ways, too.
So I thought, “Why not?” and I opened the email and clicked the link.
And what do I find? First, a video telling how awful it is that Internet Marketers are bombarded with “Click this and make money!” kind of nonsense. He’s ranting on about piling one falsehood on top of another to make a buck off of you.
Meanwhile there’s this red banner ticking the time down like some bomb is going to go off if you don’t whip out your wallet and send him your money immediately.
Okay, so far, so tolerated, but just barely. We’re all familiar with the, “Everyone else is trying to stick it to you but I’m the good guy you can trust” routine. It’s old, it’s tired, and I suppose it still works. I’m not even faulting the guy for that, or his ticking time bomb banner.
But then you scroll a little further and what do you see? A headline very similar to the one below (I’m not using the actual headline but this is close.)
New Software “Artificial Intelligence”
Rigs A Certain Website In Your
Favor, Producing
OVER HALF A MILLION DOLLARS
in just 39 Hours
Your Only 2 Options:
- Be a part of it…
- Or Eat Our Dust
The real headline had red numbers over an inch tall in place of “Over Half a Million Dollars.”
There’s a good chance you’ve seen a headline like this recently, along with a dozen more that could have been clones.
So here’s what we’ve got: A guy going on and on about how terrible these ridiculous promises are, while he’s making a ridiculous promise.
Who really, truly, honestly believes that…
a) There is a software that tampers with a certain MAJOR website and produces HALF A MILLION DOLLARS for you in 39 hours?
b) If this major website caught someone “rigging” them, they wouldn’t fix the hole and bring a lawsuit faster than you can say “Uh-oh?”
c) If there were such a software, it would be sold out in the open for a lousy 49 bucks?
This is where I normally close the page, and I imagine a LOT of other people close the page because who believes this crap?
But if you let the video play out, or continue reading the sales pages, eventually you come to the point: They’re just poking fun. Really they were hired by a big company whose name they cannot reveal to create a revolutionary software that blah blah blah.
So in other words, while you’re not supposed to believe everyone else’s nonsense, you are supposed to believe theirs.
But hey, let’s give them the benefit of the doubt and go to the Warrior Forum to see what others have to say about their product…
…so I go and check and guess what I find?
Bad BAD reviews from those who either a) purchased and tried to use this product or b) purchased a previous product from the same seller that didn’t come CLOSE to living up to the sales letter.
So what’s my point? Folks, in this business your reputation is EVERYTHING. If you don’t want to get shut down by Paypal or your merchant account, if you want to be in business a year from now (or even a month from now) you’ve got to cut the crap and simply tell it like it is.
Yes, you still sell. But you use the TRUTH to sell. And if you have a great product that people want and a great offer, then you really don’t need to do that much selling anyway.
Every time you’re about to do anything in your business, ask yourself: What will this do to my reputation? Enhance it or hurt it? If it can hurt your reputation in ANY way, then just say NO.
One more example: The other day a marketer (who shall remain nameless) launched a new 20 page triple spaced PDF on how to make quick money online. So far so good, right? (Actually, the report was 29 pages, but the other 9 pages were pleas for testimonials and a sales letter for an upsell. And the sales letter was at the beginning of the report AND at the end of the report.)
This marketer has put out other products and received pretty good feedback. In fact, he’s built something of a reputation for himself, so much so that the moment this special offer launched people on his list were buying it without even reading the sales letter.
But guess what? This offer was a flop – and in fact one of the techniques he recommended would get you BANNED from the forum he suggested if you tried to use it. (He’s since removed that technique.)
The other techniques were about as basic as telling you that if you want to live, you should breathe. I mean it’s stuff that anyone who’s been in Internet Marketing longer than 5 minutes already knows. And one of the techniques isn’t even useful anymore since Google’s latest updates. But hey, who cares, he’s making his money, right?
So what happened? During the first few minutes of his launch one person after another wrote things like, “Whatever this guy puts out is gold – get this!”
Then those who purchased read the report. It only takes about 10 minutes to read because it’s a few pages of big font with widely spaced lines.
So next you see comments like, “I’m really disappointed,” and “Why don’t you give refunds?” and so forth.
He started taking one hit after another, and now his reputation with those buyers is shot.
Think about that – he worked for months to build his reputation, only to have it torn to shreds in one day.
Think before you act. The world really is watching you.
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A get-rich-quick scheme is a plan to obtain high rates of return for a small investment. The term “get rich quick” has been used to describe shady investments since at least the early 1900s.
Most schemes create an impression that participants can obtain this high rate of return with little risk, and with little skill, effort, or time. Get rich quick schemes often assert that wealth can be obtained by working at home. Legal and quasi-legal get-rich-quick schemes are frequently advertised on infomercials and in magazines and newspapers. Illegal schemes or scams are often advertised through spam or cold calling. Some forms of advertising for these schemes market books or compact discs about getting rich quick rather than asking participants to invest directly in a concrete scheme.
It is clearly possible to get rich quickly if one is prepared to accept very high levels of risk – this is the premise of the gambling industry. However, gambling offers the near-certainty of completely losing the original stake over the long term, even if it offers regular wins along the way. Economic theory states that risk-free opportunities for profit are unstable because they will quickly be exploited by arbitrageurs.
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Floyd Joy Mayweather Jr. (né Sinclair; born February 24, 1977) is an American professional boxing promoter and former professional boxer. He competed from 1996 to 2007 and 2009 to 2015, and made a one-fight comeback in 2017. During his career, he held multiple world titles in five weight classes and the lineal championship in four weight classes (twice at welterweight), and retired with an undefeated record of 50–0, the second highest undefeated streak in the modern era of boxing after Ricardo Lopez. As an amateur, Mayweather won a bronze medal in the featherweight division at the 1996 Olympics, three U.S. Golden Gloves championships (at light flyweight, flyweight, and featherweight), and the U.S. national championship at featherweight.
Mayweather is a two-time winner of The Ring magazine’s Fighter of the Year award (1998 and 2007), a three-time winner of the Boxing Writers Association of America Fighter of the Year award (2007, 2013, and 2015), and a six-time winner of the Best Fighter ESPY Award (2007–2010, 2012–2014). In 2016, Mayweather was ranked by ESPN as the greatest boxer, pound for pound, of the last 25 years. He remains BoxRec’s number one fighter of all time, pound for pound, as well as the greatest welterweight of all time. Many sporting news and boxing websites, including The Ring, Sports Illustrated, ESPN, BoxRec, Fox Sports, and Yahoo! Sports, ranked Mayweather as the best pound for pound boxer in the world twice in a span of ten years.
He is often referred to as the best defensive boxer in history, as well as being the most accurate puncher since the existence of CompuBox, having the highest plus–minus ratio in recorded boxing history. Mayweather has a record of 26 consecutive wins in world title fights (10 by KO), 23 wins (9 KOs) in lineal title fights, 24 wins (7 KOs) against former or current world titlists, 12 wins (3 KOs) against former or current lineal champions, and 2 wins (1 KO) against International Boxing Hall of Fame inductees.
Mayweather is one of the most lucrative pay-per-view attractions of all time, in any sport. He topped the Forbes and Sports Illustrated lists of the 50 highest-paid athletes of 2012 and 2013, and the Forbes list again in both 2014 and 2015, listing him as the highest paid athlete in the world. In 2007, he founded his own boxing promotional firm, Mayweather Promotions, after defecting from Bob Arum’s Top Rank. Mayweather has generated approximately 23.8 million PPV buys and $1.67 billion in revenue throughout his career, surpassing the likes of former top PPV attractions including Mike Tyson, Evander Holyfield, Lennox Lewis, Oscar De La Hoya and Manny Pacquiao.
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Easy Money II: Hard to Kill (Swedish: Snabba Cash II) is a Swedish thriller film directed by Babak Najafi that was released on 17 August 2012. The film is a sequel to the 2010 film Easy Money, and is based on Jens Lapidus’ books Easy Money and Aldrig fucka upp. It’s the second part in a trilogy, and is followed by Easy Money III: Life Deluxe (2013). The screenplay is written by Peter Birro and Maria Karlsson.
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Cash Money Records (formerly styled as Ca$h Money Records) is an American record label founded by two brothers, Bryan “Birdman” Williams and Ronald “Slim” Williams. The label is distributed by Republic Records, which used to be Universal Republic. The label itself has been home to a roster of prominent hip hop artists that include Drake, Lil Wayne and Nicki Minaj, which has led Cash Money to being described as one of the most iconic and successful record labels in hip-hop history. Cash Money is estimated to be worth $300 million USD.
Artists signed to Cash Money Records (Lil Wayne, Drake and Nicki Minaj) have achieved a combined 12 number one albums on the Billboard 200 chart and 4 number one singles on the Billboard Hot 100 chart (Lil Wayne’s “Lollipop”, Jay Sean’s “Down” and Drake’s “One Dance” and “God’s Plan”).
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Easy Money was a board game introduced by Milton Bradley Company in 1935. The game is based on The Landlord’s Game (as is Monopoly) in the movement of pieces around the board, the use of cards, properties that can be purchased, and houses that can be erected on them.
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Onika Tanya Maraj (born December 8, 1982), known professionally as Nicki Minaj (), is a Trinidadian-born American rapper, singer, songwriter, model, and actress. Born in Saint James, Port of Spain, Trinidad and Tobago and raised in Queens, New York City, New York, she gained public recognition after releasing the mixtapes Playtime Is Over (2007), Sucka Free (2008), and Beam Me Up Scotty (2009).
After signing with Young Money Entertainment in 2009, Minaj released her first studio album, Pink Friday (2010), which peaked at number one on the US Billboard 200 and was ultimately certified triple platinum by the Recording Industry Association of America (RIAA). Her sophomore album, Pink Friday: Roman Reloaded, was released in 2012 and debuted at number one in several countries. Minaj made her film debut in the 2012 animated film Ice Age: Continental Drift, followed by supporting roles in The Other Woman (2014) and Barbershop: The Next Cut (2016). In 2013, she was a judge on the twelfth season of American Idol. Her third studio album, The Pinkprint, was released in 2014.
Early in her career, Minaj was known for her colorful costumes and wigs. Her rapping is distinctive for its fast flow and the use of alter egos and accents, primarily British cockney. Minaj was the first female artist included on MTV’s annual Hottest MC List. In 2016, Minaj was included on the annual Time 100 list of the most influential people in the world. As a lead artist, she has earned five top-ten entries on the Billboard Hot 100: “Super Bass” in 2011, “Starships” in 2012, “Bang Bang” and “Anaconda”, both in 2014, and “MotorSport” in 2017.
Throughout her career, Minaj has received numerous accolades, including six American Music Awards, eleven BET Awards, three MTV Video Music Awards, four Billboard Music Awards, a Billboard Women in Music Rising Star Award, and ten Grammy Award nominations. She has the most Billboard Hot 100 entries among women of all genres in the chart’s history. Minaj has sold 20 million singles as a lead artist, 60 million singles as a featured artist, and over five million albums worldwide making her one of the world’s best-selling artists.
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Floyd Mayweather Jr. vs. Conor McGregor, also known as “The Money Fight” and “The Biggest Fight in Combat Sports History”, was a professional boxing match between undefeated eleven-time five-division boxing world champion Floyd Mayweather Jr. and two-division mixed martial arts (MMA) world champion and, at the time, UFC Lightweight Champion Conor McGregor. The fight took place at the T-Mobile Arena in Paradise, Nevada, on August 26, 2017 at the light-middleweight weight class (154 lbs; 69.9 kg). It was scheduled for twelve rounds and recorded the second highest pay-per-view buy rate in history.
Mayweather extended his professional boxing undefeated streak to 50 victories and 0 defeats (50–0), surpassing the 49–0 record of Hall of Famer Rocky Marciano, after defeating McGregor by technical knockout (TKO) in the 10th round. Mayweather’s guaranteed disclosed paycheck was $100,000,000 and McGregor’s guaranteed disclosed paycheck was $30,000,000. However, the purse for the two fighters was expected to be substantially higher for each, with Mayweather reportedly earning over $300,000,000 from the fight and McGregor earning over $100,000,000.
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Mark Ramos Nishita, known professionally as Money Mark, is an American producer and musician, best known for his collaborations with the Beastie Boys from 1992 until 2011. Born in Detroit to a Japanese-Hawaiian father and a Chicano mother, he moved to the West Coast when he was six.
