In management accounting, the Cash conversion cycle (CCC) measures how long a firm will be deprived of cash if it increases its investment in resources in order to expand customer sales. It is thus a measure of the liquidity risk entailed by growth. However, shortening the CCC creates its own risks: while a firm could even achieve a negative CCC by collecting from customers before paying suppliers, a policy of strict collections and lax payments is not always sustainable.
Archive | May, 2018
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Floyd Joy Mayweather Jr. (né Sinclair; born February 24, 1977) is an American professional boxing promoter and former professional boxer. He competed from 1996 to 2007 and 2009 to 2015, and made a one-fight comeback in 2017. During his career, he held multiple world titles in five weight classes and the lineal championship in four weight classes (twice at welterweight), and retired with an undefeated record of 50–0, the second highest undefeated streak in the modern era of boxing after Ricardo López. As an amateur, Mayweather won a bronze medal in the featherweight division at the 1996 Olympics, three U.S. Golden Gloves championships (at light flyweight, flyweight, and featherweight), and the U.S. national championship at featherweight.
Mayweather is a two-time winner of The Ring magazine’s Fighter of the Year award (1998 and 2007), a three-time winner of the Boxing Writers Association of America Fighter of the Year award (2007, 2013, and 2015), and a six-time winner of the Best Fighter ESPY Award (2007–2010, 2012–2014). In 2016, Mayweather was ranked by ESPN as the greatest boxer, pound for pound, of the last 25 years. He remains BoxRec’s number one fighter of all time, pound for pound, as well as the greatest welterweight of all time. Many sporting news and boxing websites, including The Ring, Sports Illustrated, ESPN, BoxRec, Fox Sports, and Yahoo! Sports, ranked Mayweather as the best pound for pound boxer in the world twice in a span of ten years.
He is often referred to as the best defensive boxer in history, as well as being the most accurate puncher since the existence of CompuBox, having the highest plus–minus ratio in recorded boxing history. Mayweather has a record of 26 consecutive wins in world title fights (10 by KO), 23 wins (9 KOs) in lineal title fights, 24 wins (7 KOs) against former or current world titlists, 12 wins (3 KOs) against former or current lineal champions, and 2 wins (1 KO) against International Boxing Hall of Fame inductees.
Mayweather is one of the most lucrative pay-per-view attractions of all time, in any sport. He topped the Forbes and Sports Illustrated lists of the 50 highest-paid athletes of 2012 and 2013, and the Forbes list again in both 2014 and 2015, listing him as the highest paid athlete in the world. In 2007, he founded his own boxing promotional firm, Mayweather Promotions, after defecting from Bob Arum’s Top Rank. Mayweather has generated approximately 23.8 million PPV buys and $1.67 billion in revenue throughout his career, surpassing the likes of former top PPV attractions including Mike Tyson, Evander Holyfield, Lennox Lewis, Oscar De La Hoya and Manny Pacquiao.
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The Google Assistant is a virtual assistant developed by Google that is primarily available on mobile and smart home devices. Unlike Google Now, the Google Assistant can engage in two-way conversations.
Assistant initially debuted in May 2016 as part of Google’s messaging app Allo, and its voice-activated speaker Google Home. After a period of exclusivity on the Pixel and Pixel XL smartphones, it began to be deployed on other Android devices in February 2017, including third-party smartphones and Android Wear, and was released as a standalone app on the iOS operating system in May. Alongside the announcement of a software development kit in April 2017, the Assistant has been, and is being, further extended to support a large variety of devices, including cars and smart home appliances. The functionality of the Assistant can also be enhanced by third-party developers.
Users primarily interact with the Google Assistant through natural voice, though keyboard input is also supported. In the same nature and manner as Google Now, the Assistant is able to search the Internet, schedule events and alarms, adjust hardware settings on the user’s device, and show information from the user’s Google account. Google has also announced that the Assistant will be able to identify objects and gather visual information through the device’s camera, and support purchasing products and sending money, as well as identifying songs.
At CES 2018, the first Assistant-powered smart displays (smart speakers with video screens) were announced, with a planned release for mid-2018.
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Modern Bunco (also Bunko or Bonko) is a parlour game generally played with twelve or more players, divided into groups of four, trying to score points while taking turns rolling three dice.
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Let’s Get It is the debut studio album by American hip hop recording artist Cash Out. It was released on August 26, 2014, by Bases Loaded Records and eOne Music. The album features guest appearances from Wiz Khalifa, Ty Dolla $ign, French Montana, Shanell, Rich Homie Quan and Waka Flocka Flame. It was supported by three singles, “She Twerkin”, “Mexico” and “She Wanna Ride”.
13 Ways to Get More Subscribers & Sales
I don’t need to tell you how important the conversion rate on your squeeze page is. The better it converts, the more prospects you get. The more prospects you get, the more sales you can eventually make. So how do you get your squeeze pages converting like gangbusters? Here are 13 things you should be doing on every landing page you create to ensure you’re capturing every prospect possible:
Know who you’re talking to. On your squeeze page you are speaking directly to your prospective customer. So who are they and what do they want? You’ve got to know your customer and use the words and images that will appeal directly to them.
Keep it simple. Really. I’ve seen squeeze pages that are cluttered with so much stuff you don’t know what to look at first. So what happens? Rather than try to sort it all out, many people will simply close it. Remember, you’ve got about 3 seconds to capture attention and hold it. Keep the clutter out and only share enough to get them to take action right now. Any more than that and you’re confusing them – and losing sign-ups.
Split-test. Everything. Repeatedly. Use a good split test program to test your headlines, your colors, your fonts, graphics, form, opt-in button, EVERYTHING.
Use one strong focal point only. You can and should use different font colors and sizes, but you only want one focal point to draw the eye in and capture attention, and that should be your headline. Everything else should flow from the headline.
Your entire message should be consistent. In other words, don’t use a headline extolling the benefits of weight loss and then use bullet points about the benefits of exercise unless it’s in direct relation to weight loss. Keep it consistent or you’ll confuse and lose your prospects.
Match your landing page to your sales page. If your sales page is for a product that teaches traffic generation strategies, then your squeeze page should refer to traffic generation strategies, not Internet Marketing in general. This might sound basic, but it’s surprising how many times I’ve gone from a squeeze page on one topic to a sales page on something different.
Sell the benefits. Remember, you’re not selling a drill, you’re selling holes. You’re not selling steak, you’re selling the aroma, the taste and the satisfaction.
Forget what you think. So you think you’ve found the perfect headline? The magic bullets? Just the right color scheme? It doesn’t matter what you think – it matters what converts the best. See #3.
Think “above the fold.” Yes, your squeeze page might extend beyond the fold – that is, below the area that shows in the computer screen without scrolling. But the area above the fold should stand on its own. It should show the headline, the bullets and the opt-in form. The below-the-fold-area is for those prospects who haven’t quite decided to opt in yet and want more info.
Tell them what to do. Your visitors landed on your squeeze page because they’re looking for something. Don’t be coy or clever – make it clear what they will get and what they need to do to get it.
Color matters. Use opposing colors on the color wheel to create contrast, and then test, test, test. Yes, some colors really will convert better than others but it depends on your offer and your audience, so you’ve got to test it for yourself.
Be trustworthy. Use short, 1 sentence testimonials that rock. Display your logo, certification, etc. Place your contact info at the bottom of the page. If you’ve been in business for years, state how many. If you’ve won awards, place those on there as well. Don’t clutter your page with this info, but do make it available.
Ask. Perhaps the best squeeze page trick, outside of testing, is to ASK them a question that they must answer with a YES! “Do You Want to Look 10 years Younger?” “Are You Ready to Build Your List 10 Times Faster?” “Do You Want To Be Irresistible to Women?” Strategically placing these on your website puts them in a “YES!” frame of mind, making them more likely to opt into your list.
Implement these conversion hacks to increase your opt-in rates and grow your sales!
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Invasion of Privacy is the debut studio album by American rapper Cardi B. It was released on April 5, 2018 through Atlantic Records. Primarily a hip hop album, Invasion of Privacy also comprises trap and Latin. It featured production by 30 Roc, Allen Ritter, Andrew Watt, Ayo, The Beat Bully, Benny Blanco, Boi-1da, Cassius Jay, Cheeze Beatz, Cubeatz, DJ Mustard, DJ SwanQo, Frank Dukes, Invincible, J. White, Keyz, Klenard Raphael, Murda Beatz, Needlz, NES, Nonstop Da Hitman, Official, Sean Allen, Scribz, Tainy and Vinylz. The album featured guest appearances by Migos, Chance the Rapper, Kehlani, SZA, 21 Savage, J Balvin, Bad Bunny and YG.
The album received widespread acclaim from music critics. It was certified gold by the Recording Industry Association of America (RIAA). The album debuted atop the US Billboard 200, earning 255,000 album-equivalent units in its first week, with 103,000 coming from pure album sales. It produced four singles—”Bodak Yellow”, “Bartier Cardi” featuring 21 Savage, “Be Careful”, and “Drip” featuring Migos.
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Charles Joel Nordström Kinnaman (born 25 November 1979) is a Swedish American actor, best known in Sweden for playing the lead role in the Swedish film Easy Money, a role that earned him a Guldbagge Award in the “Best Actor” category, and also for his roles as Frank Wagner in the Johan Falk film series and Governor Will Conway in the U.S. version of House of Cards. He starred as detective Stephen Holder on AMC’s The Killing, and played Alex Murphy in the 2014 RoboCop remake, and Rick Flag in the film adaptation of Suicide Squad (2016), based on the DC Comics anti-hero team of the same name. He stars in the lead role of Takeshi Kovacs and Elias Ryker in the Netflix science fiction series Altered Carbon.
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Amazon . com Locker is a self-service parcel delivery service proposed by online retailer Amazon. Amazon customers can choose any Locker location as their delivery address, and get their purchases at that location by coming into a distinctive pick-up code on the Locker touchscreen. However, certain alternative party sellers on Amazon . com might not have the ability to ship to the Amazon Locker, because of their use of other shipping services such as FedEx or UPS that want a signature.
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Instagram is a photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 exclusively on iOS. A version for Android devices was released two years later, in April 2012, followed by a feature-limited website interface in November 2012, and apps for Windows 10 Mobile and Windows 10 in April 2016 and October 2016 respectively.
The app allows users to upload photos and videos to the service, which can be edited with various filters, and organized with tags and location information. An account’s posts can be shared publicly or with pre-approved followers. Users can browse other users’ content by tags and locations, and view trending content. Users can “like” photos, and follow other users to add their content to a feed.
The service was originally distinguished by only allowing content to be framed in a square (1:1) aspect ratio, but these restrictions were eased in 2015. The service also added messaging features, the ability to include multiple images or videos in a single post, as well as “Stories”—similar to its main competitor Snapchat—which allows users to post photos and videos to a sequential feed, with each post accessible by others for 24 hours each.
After its launch in 2010, Instagram rapidly gained popularity, with one million registered users in two months, 10 million in a year, and ultimately 800 million as of September 2017. In April 2012, Facebook acquired the service for approximately US$1 billion in cash and stock. As of October 2015, over 40 billion photos have been uploaded to the service. Although praised for its influence, Instagram has been the subject of criticism, most notably for policy and interface changes, allegations of censorship, and illegal or improper content uploaded by users.