Wowcher Ltd is a British e-commerce marketplace active in the UK and Ireland.
The site allows subscribers access to products and services from local merchants. It serves 52 cities around the UK and Ireland. Founded in 2010 and bought in 2011 by DMG Media, Wowcher currently has a user-base of roughly 10 million members. It is a deal of the day sales website similar to Groupon.
Groupon, Wowcher, and Barclaycard’s Bespoke Offers service were growing quickly in the UK online sales market, but the latter two have had their value for money questioned at times in 2014.
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